Custom t-shirt printing has always been a popular choice for uniforms, but have you ever considered using clothing to actually advertise your business in other ways? If they have been designed properly, these shirts can really give your campaign the boost that you have been looking for. In this article, we have outlined our seven favourite ways that branded tops can be used - besides as part of a uniform.
- Giveaways
One way to use custom t-shirt printing is as a giveaway for new customers or clients who sign up for your services. Everyone likes to receive a freebie, and they can sometimes be a nice surprise for those who’ve signed up not expecting to receive anything.
- Contest Prize
Why not hold a contest (through one of your social media platforms would be great, if possible) and give the winner a free shirt? Providing that it features a nice design (with your logo included somewhere, of course), the winner will be sure to wear it.
- Survey Reward
If you’ve been wanting to send out a survey asking for feedback about your business, you could use the shirts as a reward for those who take the time to fill it out. Often, people are more inclined to fill out a survey if they know they’re going to get a freebie at the end.
- Incentive
Custom t-shirt printing also make great incentives when trying to get people to sign up for newsletters or your services. You could include a poster in your store or on your website, letting people know that if they sign up they’ll receive the free garment.
- Limited Giveaway
One way to get people excited about your brand is to have a limited giveaway. If you’re moving to a new location, for example, you could give the first X amount of people through the doors a free shirt. This creates a sense of urgency and gets people into your store.
- Promo Pair
You could also pair the shirt without another promotion that your business is running. You could ask customers to try a product out, for example, and in return they’ll receive the garment. Or you could offer it alongside a special currently on offer.
- Thank You Gift
If you have some current customers who have stuck with you through thick and thin, you could send them a free shirt as a way of saying thank you. This will be much appreciated by loyal customers, as well as encourage them to stick with and even recommend you.
Hopefully, this list has given you some great ideas of how custom t-shirt printing can be used to advertise your business. Whilst they are certainly a great option for uniforms, it’s important to keep in mind that they have plenty of other uses too. It’s important that you consider your business and advertising needs before determining which of these methods you will incorporate. This will ensure that the method you select is successful.